ãã£ã¡ããã¡ããã¯ã©ããªä»äºãéžã¶ã¹ãïŒããããã®è·æ¥ã玹ä»
2024/9/28æŽæ°
ã¯ããã«
ããã£ã¡ããã¡ããããšã¯ãããã£ããããŠãããŸãæ·±ãèããã«è¡åããŠããŸã人ãæããä¿èªã®ã²ãšã€ã§ãã
åœãµã€ããã芧ã®å°±æŽ»çã®äžã«ããéå»ã«äººããããã£ã¡ããã¡ãããã ãšèšãããããèªãã®ããšãããã£ã¡ããã¡ãããã ãšèªè² ããŠãããšããã²ãšã¯ã決ããŠå°ãªããªãã¯ãã§ãã
åœèšäºã§ã¯ããã®ãããªæ¹ã«åããŠããã£ã¡ããã¡ããã®æ¹ã«ã¯ã©ããªä»äºãåããŠããã®ãããŸãããã£ã¡ããã¡ãããšããç¹æ§ã¯ã就掻ã«ã©ã®ããã«æŽ»ãããã®ããšããããšããäŒãããŸãã
åœèšäºã§ã¯ã以äžã®ãããªæ¹ã察象ã«ãæ å ±ã®æäŸããã³ç¥èã®è§£èª¬ãè¡ãªã£ãŠããŸãã
- ããã£ã¡ããã¡ããããªèªåã«ã¯ãã©ããªè·æ¥ã»æ¥çãåããŠããã®ãç¥ããã
- ããã£ã¡ããã¡ããããªèªåãã就掻ã§ã©ã®ããã«PRããã°ããã®ãããããªã
ãã®èšäºã§ã¯ãäžèšã«åœãŠã¯ãŸãæ¹ã¯ãã¡ãããçŸåšå°±è·æŽ»åã«æ©ãã§ããæ¹ã«ãšã£ãŠã圹ç«ã€æ å ±ãå€æ°åãäžããŠããŸãã
ã©ãªãã«ãšã£ãŠãæçãªå 容ãšãªã£ãŠãããŸãã®ã§ããã²æåŸãŸã§ã芧ããã ãããšå¹žãã§ãã
äžäº¬ãå¿ãå°æ¹åŠçãªããžã§ãŒã«ãïŒ
ããªãã®ãã£ãªã¢ãå éããããã£ã³ã¹ïŒ
ç¡æã§å©çšã§ããå¿«é©ãªå宀ã·ã§ã¢ããŠã¹ã
æ±äº¬ãŸã§ã®äº€éè²»ãµããŒãä»ã
éŠéœåã®æ³šç®äŒæ¥ãžã®å°±æŽ»ãªããžã§ãŒã«ã
éŠéœåã®åŠçãªãã¹ã¿ãã£ãªïŒ
çæ³ã®ãã£ãªã¢ãå®çŸãžãšå°ã第äžæ©ïŒ
ããªãã«ããã¿ãªã®ãã£ãªã¢ã¢ããã€ã¶ãŒãéžã³ã
èªåã«ãããããåªè¯äŒæ¥ãã玹ä»
éŠéœåäŒæ¥ã®ESæ·»åããé¢æ¥å¯ŸçãŸã§ã就掻ãªãã¹ã¿ãã£ãª
ãã®èšäºã®çµè«
ã¯ããã«çµè«ããäŒããããšãããã£ã¡ããã¡ããããªäººãåããŠããè·æ¥ã«ã¯ã以äžã®ãã®ããããŸãã
- å¶æ¥è·
- æ¥å®¢æ¥
- ã¯ãªãšã€ãã£ãè·
ãããã®è·æ¥ãããã£ã¡ããã¡ããããªäººã«åããŠãããšãããã®ã¯ããã®ç¹æ§ãç¹åŸŽãæ¥åãè¡ãäžã§å€§ããªåŒ·ã¿ãšãªãããã§ãã
ããããããªããããã®è·æ¥ãããã£ã¡ããã¡ããããªäººã«åããŠãããšèšãããã®ããšããããšããå ·äœçãªèŠ³ç¹ãã解説ããŠãããŸãã
å ·äœçã«ã¯ãã©ã®ããã«ããŠãã®ç¹æ§ãã¢ããŒã«ããé©ããè·å ŽãèŠã€ãããããã®ãã³ãããäŒãããŠãããŸãã®ã§ããã²åèã«ããŠã¿ãŠãã ããã
ããã£ã¡ããã¡ããããšã¯
ãŸããããã£ã¡ããã¡ããããšã¯ãã©ã®ãããªç¶æ ã®ã²ãšãæãçšèªãªã®ãããç°¡åã«ã説æããããšæããŸãã
ããã£ã¡ããã¡ããããšã¯ãç¹ã«ã以äžã®ãããªç¹åŸŽããæã¡ã®æ¹ã«å¯ŸããŠã䜿ãããããšãå€ãèšèã§ãã
- ãã£ãããã¹ãå€ã
- èœã¡çãããªãåžžã«ãœã¯ãœã¯ãšããŠãã
- 现ããäœæ¥ãèŠæã§å€§éæ
- å¿ãã£ãœã
- æ·±ãèããã«è¡åããŠããŸã
äžèšã®ç¹åŸŽã®ãã¡ãåå以äžãæºããããã¯ããã£ã¡ããã¡ãããã§ãããšèšããã§ãããã
ããã£ã¡ããã¡ãããã®ã¡ãªãã
ãããã£ã¡ããã¡ãããã§ããããšã®ã¡ãªãããšããŠããŸãæããããã®ã¯ãç©æ¥µçã«è¡åã§ããç¹ã§ããæ éããããšäžæ©èžã¿åºãã®ã«æéããããããšããããŸããããã£ã¡ããã¡ãããªäººã¯æ·±ãæ©ãŸãã«è¡åã«ç§»ãããããæ§ã ãªçµéšãç©ãããšãã§ããŸãããã®éçšã§ãè¡ååãé©å¿åãé«ããããã§ãããã
ãŸããããã£ã¡ããã¡ããããªäººã¯ãããã§ãªã人ã«æ¯ã¹ãŠæè»ã§æ¥œèŠ³çãªèãæ¹ãæã£ãŠããããšãå€ãã§ãã
ãã¹ãããŠããããåŒãããããååãã«ç©äºãé²ããããã®ã¯å€§ããªåŒ·ã¿ã§ãã
ãã®åŒ·ã¿ã掻ããããšã§ãç°å¢ã®å€åã«ãããã«é å¿ã§ããæ°ãããã£ã¬ã³ãžã«ãç©æ¥µçã«åãçµãããšãã§ããŸãããã®ãããªååããªå§¿å¢ã¯ãããŒã ã«æŽ»æ°ããããããåšå²ã®äººã ã«ãè¯ã圱é¿ãäžããã§ãããã
ããã«ãããã£ã¡ããã¡ããããªäžé¢ã¯ã人éå³ã芪ãã¿ããããæããããããšããããŸãããã®ãããä»è ãšããã«æã¡è§£ããããå Žã®é°å²æ°ãåãŸããåã«ãã€ãªãããŸããããããç¹åŸŽã¯ãããã£ã¡ããã¡ããããªäººãªãã§ã¯ã®é åã§ããã人éé¢ä¿ãåæ»ã«ããäžã§ã®å€§ããªåŒ·ã¿ãšèšããã§ãããã
ããã£ã¡ããã¡ãããã«åããŠãè·æ¥ãšã¯
次ã«ããããã®ç¹åŸŽãããšã«ãããã£ã¡ããã¡ãããã«åããŠãè·æ¥ãšã¯ãã©ã®ãããªãã®ãªã®ãããŸããå ·äœçã«ã¯äœãããã£ã¡ããã¡ãããã«åããŠããè·æ¥ãªã®ããšããããšãã説æããŸãã
æŠèŠ
ãŸããããã£ã¡ããã¡ããããšã¯ãå ã«è§Šããéããæ·±ãèããã«è¡åãèµ·ãããŠããŸã£ãããè©°ããçããã¹ãç¹°ãè¿ããŠããŸã人ãæãèšèã§ãã
ããããããã¯èšãæããã°ãè¡ååããããäžã€äžã€ã®äœæ¥ã«é床ãªæéããããã«è¿ éã«ã¿ã¹ã¯ãããªãããšãã§ãããšããããšã§ããããŸãã
ãŸããåšå²ã®çŽ°ããããšã«åãããªãããããããã次ã ãšæ°ããããšã«ææŠããç©æ¥µæ§ãæã£ãŠãããšãèšããã§ãããã
ãã®ãããããã£ã¡ããã¡ãããã®äººãä»äºãéžã¶éã«ã¯ãèªåã®é·æãç解ããããã掻ãããè·å Žãéžã¶ããšãæåã®éµãšãªããŸãã现ãããã¹ãæããã«æ¬¡ã®ã¹ãããã«é²ãåããå€åã«æè»ã«å¯Ÿå¿ã§ããåãæã£ãŠããããšãæèããŠãå°±è·å ãçµã蟌ãããšãããããããŸãã
å ·äœçã«ã¯ã以äžã®ãããªç¹åŸŽãæã€ä»äºãããã£ã¡ããã¡ããããªäººã«åããŠãããšèšããã§ãããã
- 现ããäœæ¥ãå°ãªãä»äº
- èšæ©å¿å€ããæ±ããããä»äº
- ã³ãã¥ãã±ãŒã·ã§ã³èœåã掻ãããä»äº
- å€åãå€ãä»äº
ããããã®ç¹åŸŽãšããªãããã®ä»äºãããã£ã¡ããã¡ããããªäººã«åããŠããã®ããšããããšã¯ãäžèšã§è§£èª¬ãè¡ããŸãã
现ããäœæ¥ãå°ãªãä»äº
ãã£ã¡ããã¡ãããªäººã«ãšã£ãŠã现ããªæé ãæ£ç¢ºã«ç¹°ãè¿ãããšãæ±ããããè·æ¥ã¯ãå°ããªã¹ã¯ãé«ããããããŸããã
ãã®ããããã®ãããªãããŒãå°ãªãã»ãã¹ããŠãããã«ãªã«ããªãŒã§ããè·å Žãéžã¶ããšããå§ãããŸãã
èšæ©å¿å€ããæ±ããããä»äº
ããã£ã¡ããã¡ãããã«åœãŠã¯ãŸã人ã®å€ãã¯ãç°å¢ã®å€åã«çŽ æ©ã察å¿ããèœåã«é·ããŠãããšèšãããŠããŸãã
ãã®ãããä»ã®äººããã¬ãã·ã£ãŒãæããããšã®å€ããèšæ©å¿å€ããæ±ããããè·å Žã«ãããŠããèªèº«ã®æèŠãéºæŸãªãçºæ®ã§ããããšã§ãããã
ã³ãã¥ãã±ãŒã·ã§ã³èœåã掻ãããä»äº
ããã£ã¡ããã¡ããããªäººã¯ã芪ãã¿ããããã¬ã³ããªãŒãªæ§æ Œãæã€ããšãå€ãã§ãã
ãã®ãããæ¥å®¢æ¥ãã«ã¹ã¿ããŒãµããŒããåºå ±ãªã©ãã³ãã¥ãã±ãŒã·ã§ã³ãéèŠãªåœ¹å²ãæããä»äºãåããŠããŸãã人ãšæ¥ããããšã奜ãã§ããã°ããã®ç¹æ§ãæ倧éã«æŽ»ãããã§ãããã
å€åãå€ãä»äº
ãã£ã¡ããã¡ãããªäººã¯ãã«ãŒãã£ã³ã¯ãŒã¯ããããåžžã«å€åãããæ°é®®ãªåºæ¿ãåããããä»äºã®æ¹ã飜ããã«ç¶ããããããšãå€ãã§ãã
å ·äœçã«ã¯ãæ¯æ¥ç°ãªãã¿ã¹ã¯ã«åãçµãä»äºãåããŠããã§ãããã
ããããã¯ãå ·äœçã«ã¯ã©ã®ãããªä»äºãããã£ã¡ããã¡ãããã®äººã«åããŠããã®ãããããã€ãã玹ä»ããŸãã
å¶æ¥è·
ãŸãæããããã®ã¯ã補åããµãŒãã¹ã®è²©å£²ãè¡ãå¶æ¥è·ã§ãã
å¶æ¥è·ã§ã¯ãã¯ã©ã€ã¢ã³ãã®ããšã«æ¯ãŸãé£ã³èŸŒãã§ããåæ°ãšè¡ååãæ±ããããŸãã
ããã£ã¡ããã¡ããããªæ§æ Œã®äººã¯ãå è¿°ã®éããèããããããšãªããèšç»ãç©æ¥µçã«è¡åã«ç§»ããŠããããšããç¹æ§ãæã£ãŠããŸãã
ãã®ãããªç¹æ§ã¯ãæ°ãã顧客ã«ã¢ãããŒãããããå察é¢ã®çžæãšã¹ã ãŒãºã«ã³ãã¥ãã±ãŒã·ã§ã³ãåãå Žé¢ã§åãçºæ®ããããšã§ãããã
ãŸããå¶æ¥æŽ»åã§ã¯ãäºæ³å€ã®ç¶æ³ãã¯ã©ã€ã¢ã³ãããã®çªçºçãªèŠæ±ã«æè»ã«å¯Ÿå¿ããããšãéèŠã§ãã
ããã£ã¡ããã¡ããããªäººãæã€æè»ãªçºæ³ãååããªå§¿å¢ã¯ãããããå Žé¢ã§ãæå¹ã§ãã
ããã«ãããã£ã¡ããã¡ããããªæ§æ Œãããã芪ãã¿ãããã¯ãå¶æ¥è·ã«ãããŠé¡§å®¢ãšã®ä¿¡é Œé¢ä¿ãç¯ãäžã§å€§ããªæŠåšãšãªããŸããååŒå ãšã®è·é¢ãçž®ãããªã©ãã¯ã¹ããé°å²æ°ãäœãåºãããšã§ã顧客ããã®ä¿¡é ŒãåŸããããªããé·æçãªããžãã¹ããŒãããŒã·ãããæ§ç¯ããã®ã«åœ¹ç«ã¡ãŸãã
ãã®ããã«ãããã£ã¡ããã¡ãããã®ç¹æ§ãæã€äººã¯ãå¶æ¥è·ã«ãããŠãã®è¡ååãšäººéå³ã掻ãããŠæŽ»èºã§ããå¯èœæ§ãé«ããšèšããã§ãããã
æ¥å®¢æ¥
次ã«æããããã®ã¯ãåºé 販売ããµãŒãã¹æäŸãè¡ããæ¥å®¢æ¥ãã§ãã
æ¥å®¢æ¥ã§ã¯ãæ¥åºããã客æ§ã«å¯ŸããŠè¿ éãã€ç確ã«å¯Ÿå¿ããã¹ãã«ãæ±ããããŸãã
ããã£ã¡ããã¡ããããªäººã¯ãç©äºãæ·±ãèããããã«ç©æ¥µçã«è¡åã§ãããããã客æ§ã«å¯ŸããŠãã¬ã³ããªãŒã«æ¥ããããšãåŸæã§ãã
å察é¢ã®çžæãšãããã«æã¡è§£ãããã芪ãã¿ãããã¯ãæ¥å®¢æ¥ã«ãããŠéåžžã«éèŠãªã¹ãã«ã§ãããã客æ§ãšã®è·é¢ãçž®ãã倧ããªåŒ·ã¿ãšãªããŸãã
ãŸããæ¥å®¢æ¥ã§ã¯æ¥ã ããŸããŸãªç¶æ³ããã©ãã«ã«çŽé¢ããŸãããããã£ã¡ããã¡ããããªäººã®æè»ãªçºæ³ãããžãã£ããªæ 床ã¯ãäºæãã¬äºæ ã«ãèšæ©å¿å€ã«å¯Ÿå¿ã§ããã»å€§ããªåãšãªãã§ãããã
ããšãã°ãåšåº«ã®ç®¡çäžè¶³ã泚æãã¹ãªã©ãçºçããéã«ãçŽ æ©ãææ ãåãæ¿ããããšãã§ããããã客æ§ã®äžæºãåãããã³ãã¥ãã±ãŒã·ã§ã³ãåãããšããã®ã¯ãæ¥å®¢æ¥ã«ããã匷ã¿ã§ãããšèšããŸãã
ãã®ãããªååããªå§¿å¢ãšè¡ååã¯ã顧客æºè¶³åºŠãé«ããããã§éåžžã«éèŠãªãã®ãšãªããŸãã
ããã«ããµãŒãã¹ã®è³ªã ãã§ãªããåºå ã®é°å²æ°ãã¹ã¿ããã®è¡šæ ãã客æ§ã®æºè¶³åºŠãå·Šå³ããŸãã
ããã£ã¡ããã¡ããããªäººã®æãã掻æ°ããæ§æ Œã¯ãåºå ã®é°å²æ°ãåãŸããã ãã§ãªããããŒã å šäœã®å£«æ°ãé«ãã圹å²ãæãããŸãã
ããããé°å²æ°ã¥ããã«è²¢ç®ããããšã§ãã客æ§ã«ãšã£ãŠå± å¿å°ã®è¯ã空éãæäŸãããªããŒã¿ãŒã®ç²åŸã«ãã€ãªããããã§ãããã
ãã®ããã«ãããã£ã¡ããã¡ãããã®ç¹æ§ã¯æ¥å®¢æ¥ã«ãããŠã倧ãã«æŽ»ããããšãã§ããã ãã§ã¯ãªããä»äºã®äžã§ã客æ§ãšæ¥œããé¢ãããªãããèªåã®åŒ·ã¿ãçºæ®ã§ããè·çš®ãšèšããŸãã
ã¯ãªãšã€ãã£ãæ¥
æåŸã«æããããã®ã¯ããã¶ã€ã³ãã©ã€ãã£ã³ã°ãæ åå¶äœãªã©ã®ã¯ãªãšã€ãã£ãè·ã§ãã
ããã£ã¡ããã¡ããããªæ§æ Œã®äººã¯ãæ ã«ãšããããªãçºæ³ããæ¬æ°ãªã¢ã€ãã¢ãçã¿åºãæè»ãªæèãæã£ãŠããããšãå€ããããã¯ãªãšã€ãã£ããªæ¥çã§ãã®æèœãçºæ®ããããã§ãããã
ã¯ãªãšã€ãã£ãè·ã§ã¯ãåžžã«æ°ããã¢ã€ãã¢ããŠããŒã¯ãªè¡šçŸãæ±ããããŸãã
äžè¿°ã®éãããã£ã¡ããã¡ããããªäººã¯ã现ããããšã«ãšãããããèªç±ãªèŠç¹ã§ç©äºãæãããããããä»ã«ã¯ãªãç¬èªã®ã¢ã€ãã¢ãçã¿åºãããšãåŸæãªå¯èœæ§ããããšèšããã§ãããã
ãã®ç¹æ§ã¯ããã¶ã€ã³ã®äžçã§ç¬åµçãªäœåãäœãäžããããåºåãã³ã³ãã³ãã®å¶äœã«ãããæ°ããåãå£ãéæããéã«å€§ãã«åœ¹ç«ã¡ãŸãã
ãŸããã¯ãªãšã€ãã£ããªä»äºã¯è©Šè¡é¯èª€ã®é£ç¶ã§ãããæã«ã¯å€±æããããšãé¿ããããŸããã
ããããããã£ã¡ããã¡ããããªäººã¯å€±æãããŸãæ°ã«ãããããã«æ¬¡ã®ææŠã«ç§»ããååãããæã£ãŠããŸãã
ãã®å€±æãæããªã姿å¢ãšè¡ååã¯ãã¯ãªãšã€ãã£ãæ¥çã§æ°ããªææŠãç¶ããæé·ããŠããããã§éåžžã«éèŠã§ãã
ããã«ãã¯ãªãšã€ãã£ãè·ã§ã¯ããŒã ã§ã®å ±åäœæ¥ãã¯ã©ã€ã¢ã³ããšã®ã³ãã¥ãã±ãŒã·ã§ã³ãäžå¯æ¬ ã§ãã
ããã£ã¡ããã¡ããããªäººã®èŠªãã¿ãããããæãããã£ã©ã¯ã¿ãŒã¯ãåšå²ã®äººãšåæ»ãªé¢ä¿ãç¯ãã®ã«åœ¹ç«ã¡ãŸãã
èªåã®ã¢ã€ãã¢ãä»è ãšå ±æãããã£ãŒãããã¯ãåããªããäœåãããè¯ããã®ã«ããŠããéçšã§ãããã£ã¡ããã¡ããããªãã£ã©ã¯ã¿ãŒã掻èºããå Žé¢ã¯ãããå°ãªããªããã®ãšæãããŸãã
ãã®ããã«ãããã£ã¡ããã¡ããããªäººã®æã€èªç±ãªçºæ³åãååããªå§¿å¢ã¯ãã¯ãªãšã€ãã£ãæ¥çã§å€§ããªæŠåšãšãªããä»ã«ã¯ãªãé åãæã£ãäœåãã³ã³ãã³ããçã¿åºãåååãšãªããŸãã
ããã£ã¡ããã¡ããããªäººã就掻ãæåãããããã«
次ã«ãããã£ã¡ããã¡ããããªäººã就掻ãæåãããããã«ãæŒãããã¹ããã€ã³ããããã€ãã玹ä»ããŸãã
- èªå·±PRã工倫ãã
- æ¹åæ欲ã瀺ã
èªå·±PRã工倫ãã
ãŸãã倧åãªã®ã¯ãããã£ã¡ããã¡ããããšããèªèº«ã®ç¹æ§ããé©åãªåœ¢ã§ã¢ããŒã«ããããšã§ãã
ããããã¯ãããã£ã¡ããã¡ããããªäººãããã®ç¹æ§ãéžèã®å Žã§ã©ã®ããã«ã¢ããŒã«ãã¹ãããå ·äœçã«ã玹ä»ããããŸãã
ãŸããèªå·±PRã«ã€ããŠã¯ä»¥äžã®èšäºã§è©³ããåãäžããŠããŸãã
è¡ååãšç©æ¥µæ§
ããã£ã¡ããã¡ããããªäººã®ç¹åŸŽã§ããè¡ååãšç©æ¥µæ§ã¯ã就掻ã«ãããŠå€§ããªåŒ·ã¿ãšãªããŸããèªå·±PRã§ã¯ãã©ããªç¶æ³ã§ãäžæ©èžã¿åºããŠãã£ã¬ã³ãžããŠããçµéšãå ·äœçã«äŒããŸããããããšãã°ãåŠæ ¡è¡äºãã¢ã«ãã€ãã§ç©æ¥µçã«åãçµãã ãããžã§ã¯ããå°é£ãªç¶æ³ã«ææ¢ã«ç«ã¡åãã£ããšããœãŒããªã©ã亀ãããšãããªãã®è¡ååãã¢ããŒã«ã§ããŸããé¢æ¥å®ã«ããã®äººã¯ç©æãããã«è¡åã§ããã¿ã€ãã ããšå°è±¡ã¥ããããšã§ãäŒæ¥ã«ãšã£ãŠã®ç©æ¥µçãªæŠåãšããŠè©äŸ¡ããããããªããŸãã
æè»æ§ãšé©å¿å
ããã£ã¡ããã¡ããããªæ§æ Œã®äººã¯ãäºæ³å€ã®äºæ ã«ãæè»ã«å¯Ÿå¿ã§ããé©å¿åãæã£ãŠããŸãã就掻ã®äžã§ãã®ç¹ãã¢ããŒã«ããããã«ã¯ã倱æãããã«ããŠååãã«åãçµãã çµéšããæ°ããç°å¢ã«ããã«éŠŽæãã ãšããœãŒããäŒããŸããããã倱æããåŠãã§æ¬¡ã«æŽ»ãã姿å¢ãããæè»ãªçºæ³ã§è§£æ±ºçãèŠã€ããçµéšãã話ãããšã§ãå€åã®å€ãããžãã¹ã®çŸå Žã§ã掻èºã§ãã人æã§ããããšãã¢ããŒã«ã§ããŸãã
芪ãã¿ããããšã³ãã¥ãã±ãŒã·ã§ã³ã¹ãã«
ããã£ã¡ããã¡ããããªæ§æ Œã¯ãåšå²ã«èŠªãã¿ããããæãããã人éé¢ä¿ãåæ»ã«ããå¹æããããŸããé¢æ¥ããšã³ããªãŒã·ãŒãã§ã¯ãããŒã ã¯ãŒã¯ãã³ãã¥ãã±ãŒã·ã§ã³ãå¿ èŠãªå Žé¢ã§æŽ»èºãããšããœãŒãã玹ä»ããèªåãåšå²ãšè¯å¥œãªé¢ä¿ãç¯ãããšãåŸæã§ããããšãäŒããŸããããã°ã«ãŒã掻åãã€ãã³ãã®äŒç»ãªã©ã§ä»è ãšååããŠæåãåããçµéšãã¢ããŒã«ããããšã§ãè·å Žã®ã ãŒãã¡ãŒã«ãŒãšããŠã®ããã³ã·ã£ã«ã瀺ãããšãã§ããŸãã
倱æãããžãã£ãã«è»¢æããå
ããã£ã¡ããã¡ããããªäººã¯ã倱æããŠãããžãã£ãã«åãæ¿ããããåããããŸãã就掻ã§ã¯ããã®ç¹æ§ãååããªãšããœãŒããšããŠäŒããŸããããã倱æãéããŠåŠãã ããšãã倱æããåŸãæèšã次ã®ãã£ã¬ã³ãžã«æŽ»ãããçµéšããªã©ã倱æãæé·ã®ã¹ãããã«å€ããã¹ããŒãªãŒã話ãããšã§ãéå¢ã«ãè² ããªã匷ããã¢ããŒã«ã§ããŸãã
æ¹åæ欲ã瀺ã
ããã£ã¡ããã¡ããããªäžé¢ã¯é·æã§ããããŸãããåæã«é¢æ¥å®ããä»äºã§ã®ãã¹ãå€ãã®ã§ã¯ããšæžå¿µããå¯èœæ§ããããŸãã
ãã®ãããããã£ã¡ããã¡ãããã«é¢é£ããç¹æ§ãéžèã§ã¢ããŒã«ããéã«ã¯ãåæã«ããããã®ç¹æ§ã«ããäžå©çããã©ã®ããã«é²ãã§ããããšããããšãã€ãŸãã¯æ¹åæ欲ã瀺ãããšãéèŠã§ãã
ããšãã°ãããã¹ãæžããããã«ã¿ã¹ã¯ç®¡çã培åºããããã«ããŠãããããã£ãããã¹ãé²ãããã®ãã§ãã¯ãªã¹ããäœæããŠããããšãã£ããå ·äœçãªæ¹åçã話ãããšã§ãèªå·±æé·ã«åãçµãã§ãã姿å¢ãã¢ããŒã«ã§ããŸãã
ãããã«
åœèšäºã§ã¯ãããã£ã¡ããã¡ããããªæ¹ã«åããŠãã©ã®ãããªè·æ¥ãé©ããŠããã®ãããããŠããã£ã¡ããã¡ããããªäººãå°±è·æŽ»åãæåãããããã®ãã€ã³ãã«ã€ããŠè©³ãã解説ããŸããã
ããã£ã¡ããã¡ããããšããç¹æ§ã¯ãæã«ãã¬ãã£ãã«æããããããšããããŸããããã®äžæ¹ã§è¡ååãæè»æ§ãã³ãã¥ãã±ãŒã·ã§ã³èœåãªã©ãå€ãã®åŒ·ã¿ãç§ããŠããŸããè¡åã®éãããããç©æ¥µæ§ãã倱æãæããã«æ¬¡ã ãšææŠããŠãã姿å¢ã¯ãè·å Žã«ãããŠè²Žéãªã¹ãã«ã§ãã
ãŸããæè»ãªçºæ³ã芪ãã¿ãããæ§æ Œã¯ãè·å Žã®é°å²æ°ãæããããããŒã å šäœã掻æ§åãããåãæã£ãŠããŸãã
ãã®èšäºãéããŠãèªåã®ç¹æ§ãã©ã®ããã«æŽ»ãããããèŠã€ããå°±è·æŽ»åãããæå©ã«é²ããããã®ãã³ããåŸãŠããã ããã®ã§ã¯ãªãã§ããããã
èªåã®ããã£ã¡ããã¡ããããªäžé¢ãåãªãçæã§ã¯ãªããä»äºã«ããã匷ã¿ãé åãšããŠæããããšã§ãèªä¿¡ãæã£ãŠå°±è·æŽ»åã«èšãããšãã§ããã¯ãã§ãã
åœãµã€ãã§ã¯ãæ¬èšäºä»¥å€ã«ãå°±è·æŽ»åã«åœ¹ç«ã€ããŸããŸãªèšäºãå€æ°å ¬éããŠããŸãã
ãããã®èšäºã®äžã«ã¯ã就掻ã®æ©ã¿ã«å¯ŸåŠããããã®ã¢ããã€ã¹ããèªå·±PRã®æ¹æ³ãé¢æ¥ã§ã®å°è±¡ã¢ããã®ã³ããªã©ãããã£ã¡ããã¡ããããªããªãã«ãšã£ãŠåœ¹ç«ã€æ å ±ãããããå«ãŸããŠããŸãã
å°±è·æŽ»åã¯ãèªåã®ç¹æ§ãç解ãããããã©ã掻ããããèŠã€ãã倧åãªããã»ã¹ã§ããåœèšäºãšäœµããŠãä»ã®èšäºããã²ã掻çšããã ããçããã®å°±è·æŽ»åãããå å®ãããã®ã«ãªãããšãé¡ã£ãŠããŸãã
å°±è·æŽ»åã«ã¯äžå®ããã¬ãã·ã£ãŒãã€ããã®ã§ãããèªåãããã倧åã«ããŠãèªåã«åã£ãä»äºãè·å ŽãèŠã€ããããšã倧åã§ãã
æåŸãŸã§ãèªã¿ããã ãããããšãããããŸãããçãããèªåã®åŒ·ã¿ãæ倧éã«çºæ®ã§ããè·æ¥ã«åºäŒããè±ããªãã£ãªã¢ãç¯ããŠããããšãå¿ããå¿æŽããŠããŸãã
äžäº¬ãå¿ãå°æ¹åŠçãªããžã§ãŒã«ãïŒ
ããªãã®ãã£ãªã¢ãå éããããã£ã³ã¹ïŒ
ç¡æã§å©çšã§ããå¿«é©ãªå宀ã·ã§ã¢ããŠã¹ã
æ±äº¬ãŸã§ã®äº€éè²»ãµããŒãä»ã
éŠéœåã®æ³šç®äŒæ¥ãžã®å°±æŽ»ãªããžã§ãŒã«ã
éŠéœåã®åŠçãªãã¹ã¿ãã£ãªïŒ
çæ³ã®ãã£ãªã¢ãå®çŸãžãšå°ã第äžæ©ïŒ
ããªãã«ããã¿ãªã®ãã£ãªã¢ã¢ããã€ã¶ãŒãéžã³ã
èªåã«ãããããåªè¯äŒæ¥ãã玹ä»
éŠéœåäŒæ¥ã®ESæ·»åããé¢æ¥å¯ŸçãŸã§ã就掻ãªãã¹ã¿ãã£ãª